Por diversas causas, mas eu prefiro esta explicação. É mais ofensiva (para alguns) e mais engraçada (para mim).
The dark side of emotion in decision-making: When individuals with decreased emotional reactions make more advantageous decisions
Baba Shiva,T, George Loewensteinb , Antoine Becharac
Cognitive Brain Research 23 (2005) 85 – 92
Can dysfunction in neural systems subserving emotion lead, under certain circumstances, to more advantageous decisions? To answer this question, we investigated how individuals with substance dependence (ISD), patients with stable focal lesions in brain regions related to emotion (lesion patients), and normal participants (normal controls) made 20 rounds of investment decisions. Like lesion patients, ISD made more advantageous decisions and ultimately earned more money from their investments than the normal controls. When normal controls either won or lost money on an investment round, they adopted a conservative strategy and became more reluctant to invest on the subsequent round, suggesting that they were more affected than lesion patients and ISD by the outcomes of decisions made in the previous rounds.